With all the information available online, sometimes you feel that you are already an expert when it comes to skincare. But before you go further and (skin) deeper, ask yourself first – are you really sure about that product for your skin type? Is that product endorsed by an influencer really meant for your skin? Are you making the right choices when it comes to skincare or are you just unwittingly harming your skin?  

If you don’t know the answers to these questions, why don’t you talk about skin with someone who is passionate about skin perfection. Dr. Sheena Joyce Bautista-Angeles, a certified Aesthetic Physician and CEO of Sheena’s Choice Skincare and Beauty, is a fast-rising beauty specialist who is now known for her personalized patient care and curated dermatological solutions.  

Sheena’s Choice was born during the pandemic — with Dr. Sheena using social media to market her products as clinics were not allowed to open because of the lockdowns. “Even with the challenges of the pandemic, I still considered myself very lucky… my products were all sold out just days after launching online,” she said.

Her clients and patients welcomed her new products, which sparked a successful business startup. From products for skincare, weight loss, whitening, and oral healthcare, Sheena’s Choice helped women maintain their beauty and achieve younger-looking skin despite being in lockdown in their homes.

Dr. Sheena named her brand “Sheena’s Choice,” which was inspired by Ye Jin, a businesswoman whose brand (a curated clothing shop) is “Seri’s Choice” in the popular K-drama “Crash Landing on You.” Sheena’s Choice is somewhat similar to the fictional Seri’s Choice as Dr. Sheena also personally curates the skincare regimen or treatment for each patient.

Curated dermatological solutions such as having a skincare regimen allow the skin to look younger and healthy. There is no “one skincare product that fits all.” “We don’t sell something that we really haven’t tried, or we don’t believe in,” Dr. Sheena said. “Each skincare product is carefully chosen, tested, and curated.”

As the pandemic restrictions are easing up, people are once again looking into their skin as they’re going out. Even though skincare products are very popular now – from local to international brands – a lot of consumers don’t know how to properly use them. This is where Dr. Sheena comes in as her personalized skincare considers a clients’ needs, budget, and even personality.

As of the moment, Sheena’s Choice Skincare and Beauty offers home service, which was very appropriate during the pandemic. Dr. Sheena also invested in various machines, which were brought to the homes of the patients. She even caters to those living outside Metro Manila, allowing clients to receive beauty treatment without the hassle of traffic.

The best choice of anti-aging treatment

In partnership with Merz Aesthetics, one of the milestones of Sheena’s Choice Skincare and Beauty is this collaboration.  “As the CEO and owner of Sheena's Choice, Ultherapy is my choice for non-invasive face lifting and tightening,” says Dr. Sheena.

Ultherapy is a nonsurgical ultrasound technology used to kickstart collagen production and tighten skin. It is used to treat signs of aging such as skin sagging and wrinkles on the face, neck, and chest, as well as brow drooping. It is quite unique because it can harness ultrasound waves in terms of heating up portions of your facial skin and in doing so, tighten it without damaging the surface, making your face younger and more radiant over time.

“Ultherapy is the gold standard for non-invasive skin lifting and tightening,” said Dr. Stephen Claudio, the Medical Affairs Manager of Merz Aesthetics. “It's the gold standard because it is recognized by aesthetics experts worldwide – to be the only one with real-time visualization and declared by aesthetic experts to be a separate device entity from other energy-based devices for skin lifting and tightening.”

A beautiful future ahead

The future is bright and clear for Dr. Sheena, as she shared her plans. “In the near future, we would like to open a clinic and expand, and develop and look into more products. We also aim to expand our reach so more people can benefit from beautiful, healthy skin. With beautiful skin, you can also boost your morale and mental wellbeing.”

For more information, visit www.sheenaschoiceofficial.myshopify.com, Facebook page: www.facebook.com/sheenaschoiceofc, Instagram: @sheenas_choice, or contact +63 912-4071178.